The branding of Green Cab vehicles is built around the concept of an eco-friendly and healthy environment, reflected in the vehicle designs through a variety of creative solutions.
The clean air of Dilijan, lush nature, and forested landscapes were transformed into visual symbols that can now be extended to other regions of Armenia, spreading the idea of a green environment everywhere.
Presented by the international marketing agency Sparsis in a contest organized by GreenRock Management Group, the work received high praise from the professional jury and, after gaining the most likes from social media users, was declared the winner.
Green Rock is an international company carrying out a range of large-scale business and social projects focused on development. Its core mission is to create a multifunctional environment that fosters socio-economic progress and sustainable development in Armenia.
