In a competitive market, product and packaging design plays a crucial role in standing out, capturing consumer attention, and driving purchase decisions.
Studies show that around 70% of purchase decisions are made right at the store shelf. Effective packaging not only protects the product during transport and storage but also serves a vital marketing function—informing, showcasing, differentiating, conveying the consumer experience, and ultimately selling the product.
The process of creating impactful product and packaging designs involves several key stages:
Discover the packaging design solutions created by “Sparsis” Marketing by visiting our portfolio.